Triumph Motorcycles UK

Triumph Motorcycles is a UK Motorcycle Manufacturer, operating at the premium end of the motorcycle market. Much like the car industry, the motorcycle industry is now driven by finance based consumer purchases, mostly PCP (Personal Contract Purchase). Whilst the Triumph dealer network could provide finance quotations to potential customers when they were in the showroom, Triumph wanted to broaden their reach and needed a way to reach out to consumers in a more convenient way - the Internet! On the back of our previous successful projects with Triumph, they approached us to create their live finance website for their 'Triumph TriStar' finance products.

Results Summary
1Average daily visitors
1%Growth in traffic
1%Increase in time spent on site

This was a complex technical project with multiple integrations in order to achieve the level of functionality that Triumph required. The project was a huge success. Potential Triumph customers can now visit the Triumph TriStar website, enter a desired deposit and be presented with live finance figures, in real-time and proceed to apply online.

Potential Triumph customers can search by motorcycle model, or search by payment to see what models they can afford. This website has had a significant impact on helping Triumph Motorcycles increase its market share and helping fans of the Triumph brand afford their next dream Triumph motorcycle. It's proved to be a real 'win-win' for Triumph and their customers alike.

I've worked with the team at Creativity Sells for years now and they always deliver. This project, in particular, was technically challenging as it not only required excellent development skills, but also a great user experience, strong SEO and customer retention. Once again, the team have exceeded my expectations and the results speak for themselves. I would happily recommend the guys at Creativity Sells for any project - they know what they're doing and their support is fantastic.

Martin Hough, Marketing Manager, Triumph Motorcycles UK []

Triumph Motorcycles